Acceptance Model for M-Learning Services: A Case Study at Al-Madinah International University

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Ahmed Abdo Abdallah Mohammed Abdullah Alkhawlani mohammad mahmoud alzubi

Abstract

This study aim to investigate the factors that influence   to acceptance mobile learning in Malaysia. The factors namely service quality factor and Technology acceptance model or TAM Characteristics. This study ac the deductive approach to reach its objectives. It presents a theoretical framework for the construction of hypotheses. The hypotheses were tested to obtain the findings that may be generalized afterwards. A total of 400 students from different universities in Malaysia participated in this study.

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How to Cite
ABDALLAH, Ahmed Abdo; ALKHAWLANI, Mohammed Abdullah; ALZUBI, mohammad mahmoud. Acceptance Model for M-Learning Services: A Case Study at Al-Madinah International University. International Sciences of Management Journal, [S.l.], v. 2, n. 2, p. 10, july 2017. Available at: <http://ojs.mediu.edu.my/index.php/ISMJ/article/view/696>. Date accessed: 25 nov. 2017.
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